Student work on niche marketing

In response to the prompt, who is the product you want to produce and market designed for, who are your competitors for this product and why do you want to compete with them in offering it to the public; how will you market this product, and how is your product different than other products like it, Ibrahim Mohammed, Khalifa Mohammed, Hamad Khalid and Hamad Jasem of 10-08 using unit vocabulary that is highlighted in red wrote

         Mr. Manager

Mr. Manager is a unique program that is used to organize daily schedules and assignments.  It is different from other software in many different ways. First, it is multi-platform, which you can use in windows, mac, and smart phones. Second, it can be used easily and has an organized GUI. Third, it is new idea in the programming world. In conclusion, these facilities will make this program unique and that will attract a lot of consumers when it will be advertised.

All university students who want to organize their work by software and have a hard time with their unorganized work are our target market. Our company product will attract students because it will help them to manage their time easily. It will be sold in two ways, for students individually and for the universities. In future, if more people demanded the software, we will sell it for high school students and middle school administrators.

Students in universities have some difficulties and/or not enough time to organize or mange their work in a proper way. Also some students have some difficulties in using other professional managers, which are hard for them to use or they don’t have the time to learn how to use it, so our company has designed new software for our consumers, which are students that can help them to organize and manage their work in and better, organized way.

The company’s product will be marketed in many different ways. First, it will be on billboards on the highways and advertisement posters and hangers in supermarkets. Second, it will be advertised on major business and educational websites and in the universities’ campuses and we will sponsor shows to introduce and convince television audience to buy the product. There will be a free trial to persuade universities to try for 30 days and the product will be available at major computer shops.

All competitors in business want to attract consumers, so we checked the feature of our competitors’ product and tried to make our product more efficient with more recommended tools than our company competitor that will make us win. JobPro central company and individual software company are some of our competitors, which we tried and we are still trying to attract their customers by surprising the customers with our best product features that are really unique.